Moz
Competitive IntelligenceTestedDomain Authority, Page Authority, Spam Score, backlink analysis, linking domains, anchor text, keyword difficulty, and link gap analysis from Moz.
Moz is the industry standard for domain authority metrics. When clients ask "what's my DA?" — they're asking about Moz. Agentcy connects to the Moz API to give you natural-language access to Domain Authority, Page Authority, Spam Score, backlink profiles, linking domain analysis, anchor text distribution, keyword difficulty, and competitive link gap analysis.
Ask about any domain's authority metrics, compare competitors side by side, find link building opportunities (domains linking to competitors but not you), track DA trends over time, or research keyword difficulty. Agentcy decomposes your question into the right API calls across 21 operations and synthesizes the results into actionable SEO insights.
Moz is a BYOK (Bring Your Own Key) service configured at the account level — one API token works across all your domains. The free tier includes 50 rows per month for testing. Paid plans start at $20/month for 3,000 rows, which supports hundreds of Agentcy queries.
“What is the Domain Authority for my website?”
“Compare DA and spam score for these 5 competitor domains”
“How has my Domain Authority changed over the past year?”
“Show me who's linking to my competitors but not to me”
“What are the top pages on my site by Page Authority?”
“What anchor text are backlinks using to link to my site?”
“Have I gained or lost any linking domains recently?”
“What's the keyword difficulty for 'best CRM software'?”
“What keywords does my site rank for?”
“Check if my backlink from forbes.com still exists”
“What's the spam score distribution of my backlink profile?”
“Show me the top linking domains sorted by authority”
“What's the Brand Authority score for my domain?”
“Find link building opportunities for my site vs competitors”
“How many rows have I used on my Moz API quota?”
- Google Account
- Not required
- API Key
- Provide your own API credentials
- External Subscription
- Moz account (Free tier: 50 rows/month; Paid plans from $20/month for 3,000 rows; keyword endpoints require $20+/month plan)
- Domain Configuration
- None — zero-config service
- 01
Sign up for a Moz API account at moz.com/products/api
- 02
Get your API token from the Moz API dashboard
- 03
In the Agentcy portal, go to Services and enable Moz
- 04
Click Configure and paste your API token
- 05
Click Test Connection to verify access
- 06
Start asking about Domain Authority, backlinks, and keywords
24-hour cache. Domain Authority and Page Authority update approximately monthly in Moz's index. Backlink data refreshes periodically. Historical metrics available daily (60+ days) and monthly (32 months).
The free tier only includes 50 rows per month — a single site_metrics call costs 1 row, but linking domains costs 1 row per result (25 results = 25 rows). Budget queries carefully on free tier.
Keyword endpoints (difficulty, volume, suggestions, intent) require a $20/month or higher plan — they return quota errors on the free tier
Link intersect uses a 5x row multiplier — 25 results costs 125 rows. Use sparingly on lower-tier plans.
Link status uses a 2x row multiplier per source checked
Moz uses two APIs internally: V3 JSON-RPC for site metrics and keywords, V2 REST for link operations. Both use the same API token and share the same row quota.
DA is a relative metric — it can fluctuate when Moz recalculates, even if your site hasn't changed. Track trends, not single snapshots.
All operations are read-only — Agentcy never modifies anything in your Moz account
SpyFu
Combine Moz authority metrics with SpyFu competitive keyword data for a complete SEO competitive analysis
Google Search Console
Cross-reference Moz backlink data with GSC search performance to identify which links drive the most organic traffic
Google Analytics 4
Connect domain authority trends with traffic patterns to measure the real impact of link building efforts
Web Intelligence
Research competitor content strategies alongside their backlink profiles for targeted link building campaigns